Don’t Forget the Components That Will Get You There—and Back.
There’s something special about Grinduro in Quincy, CA.
Maybe it’s the Sierra scenery. Maybe it’s the SBTS community. Maybe it’s the perfect mix of gravel racing, mountain biking, live music, and post-ride celebrations. Whatever draws you in, one thing is certain: it’s an event that rewards preparation just as much as fitness.
When your ride includes long gravel climbs, fast descents, rough forest roads, and miles from the nearest bike shop, every component on your bike matters, especially when it comes in Purple.
That’s where White Industries comes in for your bike and on the course.
Built for Big Days in the Mountains
Grinduro isn’t just another gravel event. It’s an adventure that challenges both the rider and your bike. You need components that perform mile after mile without demanding your attention.
White Industries components are designed, machined, and assembled in Petaluma, California with one goal in mind: reliability. Whether you’re racing for a podium or riding simply to enjoy the experience, confidence in your equipment lets you focus on the ride—not your bike.
Upgrade Before Race Day
If you’re dialing in your bike before heading to Quincy, here are a few upgrades worth considering.
T30 Titanium Cranks
Lightweight, incredibly durable, and engineered for years of riding, the new T30 Titanium Cranks combine premium performance with the unmistakable ride quality of titanium. Every pedal stroke counts on long climbs, and these cranks are built to deliver smooth, efficient power all day long.
Precision Hubs
Whether you’re rolling through chunky gravel, smooth pavement, or technical descents, White Industries hubs are known for dependable engagement, smooth bearings, and long-term durability. They’re designed to keep spinning long after the finish line.
Seat Collars
Sometimes it’s the smallest components that make the biggest difference. Our precision-machined seat collars provide secure clamping with clean aesthetics, helping ensure your saddle stays exactly where you set it throughout the ride.
Top Caps/Headsets
Every custom bike deserves a finishing touch. White Industries top caps/Headsets let you add a little personality while matching the craftsmanship found throughout the rest of your build.
Designed for the Long Ride
Grinduro isn’t just about speed—it’s about enjoying the journey. The climbs, the conversations, the aid stations(insert pickles here), and the unforgettable (timed)sections all become part of the story. Make sure to stop by and say hi at the aid station!
Stop by and Say Hello
If you’re heading to Grinduro Quincy this year, we’d love to see you. Stop by the White Industries booth to check out our newest products, including the T30 Titanium Cranks, precision-machined Seat Collars, Top Caps, and more. Meet the team, talk bikes, and see what we’ve been building right here in California.
Whether you’re lining up for the timed segments or simply soaking in one of the best weekends in gravel cycling, we’re excited to be part of the adventure.
See You in Quincy!
We’ll be there with new products, SNACKS, familiar faces, and plenty of inspiration for your next build. Swing by the booth, say hello and definitely give us a high five.
Made Under One Roof. Built to Last.
